Category: Podcast

Today on THE REAL PERSONAL BRANDING podcast, Lauren’s guest is Chelsea Brinkley. She is all about the work-from-anywhere life. She’s always traveling, and her routine and commitment to systems are what make this possible.

Chelsea Brinkley believes you can do great work from anywhere and that your life does not have to revolve around an office building. This idea has made her a coach to remote workers and a hired gun for entrepreneurs who want to get the systems and processes in their business on track. These days, you’ll find her traveling with her family, looking for the next mountain to hike, and occasionally sipping an Old Fashioned on the deck of her Colorado cabin all while serving clients and blogging about this life she gets to live after breaking free from the corporate world. 

In this episode, you’ll hear:

1. Chelsea Brinkley’s background, what her business does, and why she took the leap to leave corporate life behind and jump into the life of a remote-working entrepreneur.
2. The mindset blocks she frequently sees in her business and how you can begin to shift the way you think to overcome them.
3. Why it is never too late to create systems and processes to get your business organized and running more smoothly and Chelsea Brinkley’s tips for getting started.
4. How a standard operating procedure (SOP) can transform the way your business operates.
5. One of the first things Chelsea Brinkley asks a client to help them begin organizing their business.
6. Her advice for delegating tasks within your business to free up your time to focus on what only you can do.
7. The one myth about getting organized that she wants to debunk.

Connect with Lauren V. Davis here:

Instagram.com/Ldaviscreative

facebook.com/groups/understandsocialmedia

bit.ly/rpbpodcast

Connect with Chelsea Brinkley here:

chelseabrinkley.com

Today on THE REAL PERSONAL BRANDING podcast, Lauren welcomes Dr. Eugene Choi to the podcast. He is a neuroscience-based, transformational mindset coach. This podcast was recorded several months ago, and Lauren used what she learned from him during this recording to navigate several personal life changes. She met Dr. Choi through their mutual friend Mike Kim, and she’s had the pleasure of seeing him speak live twice. CW: Domestic violence  

Dr. Eugene Choi is a certified transformational mindset coach who helps talented, hard-driven leaders operate at their highest level of clarity, energy, and focus. With a background in clinical pharmacy, neuroscience, and business coaching, his unique science-backed process along with the use of groundbreaking technology helps entrepreneurs figure out how to dramatically improve performance, innovate dynamic solutions, and achieve their goals.

In this episode, you’ll hear:

1. Dr. Eugene Choi’s winding path to entrepreneurship and how his interest in neuroscience, marketing knowledge, and love of storytelling led him there.
2. The mindset blocks he often runs into and what you can do to combat those themes in your own life.
3. What it means to be in a survival state and how you can recognize if you’re operating in that state.
4. The executive state of mind and the benefits of consciously working out of that state instead of the survival state and how to identify how to bring yourself into that state.
5. Some steps you can take to begin identifying the things that don’t make you feel good.
6. Dr. Eugene Choi’s tips for beginning to rewire your brain and break out of your unwanted state.
7. The myth about accessing the higher version of yourself that he wants to debunk.

Connect with Lauren V. Davis here:

Instagram.com/Ldaviscreative

facebook.com/groups/understandsocialmedia

bit.ly/rpbpodcast

Connect with Dr. Eugene Choi here:

https://destinyhacks.co/

Today on THE REAL PERSONAL BRANDING podcast, Lauren welcomes guest Katrina Kibben. Over the New Year holiday, Lauren met up with them, and they reminded her of a reflection exercise that they do every month and that the New Year is a great time to start this exercise. 

Katrina Kibben is a highly sought-after keynote speaker, a nonbinary LGBTQ+ advocate, and a writing expert. They founded Three Ears Media, and they’re a featured expert in publications like the New York Times, Chicago Tribune, and Forbes and have been named a top HR and recruiting expert in numerous best-of lists. Katrina Kibben is a nonbinary writer who founded Three Ears Media to teach recruiters how to develop inclusive, unbiased job postings and candidate experience content. No one cares about the humanity apparent in a job posting as much as they do, and their compassion is contagious and gets results.

In this episode, you’ll hear:

1. How Katrina Kibben shifted their career from a CMO in the corporate world to launching Three Ears Media and becoming CEO of their own company and what they wish they had known when they were first starting their business.
2. How they found their niche and why recruiters need to master the ask.
3. How you can apply Katrina Kibben’s goal-setting exercise in your business.
4. The six questions to ask yourself during your monthly reflection exercise.
5. The bonus question Lauren asks herself and how to identify your bonus question.
6. Why it’s important to complete this exercise with a letter to yourself.
7. What Katrina Kibben is researching and exploring right now.
8. The myth they want to debunk about their industry and the advice they would give to someone who is dreaming of entrepreneurship.

Connect with Lauren V. Davis here:

Instagram.com/Ldaviscreative

facebook.com/groups/understandsocialmedia

bit.ly/rpbpodcast

Connect with Katrina Kibben here:

instagram.com/katrinakibben
linkedin.com/in/katrinakibben

threeearsmedia.com

My sister Sarah, ever since we were little, has encouraged me in her own way to celebrate myself on my birthday. A few years ago she started asking everyone 3 questions on their birthday and this year I asked if she would ask them to me on my podcast.

We recorded this less than 24 hours before my birthday so it counts. Thanks to my editor Fynn Gentle (https://fynngentle.com/) for turning this around quickly to have out on time for my birthday today. 

In this episode you will hear a much more personal, less business episode about my life, my thoughts, Sarah and I and our childhood.

Thanks for starting the next 365 days around the sun with me. 

– LVD

Today on THE REAL PERSONAL BRANDING podcast, Keri Murphy is Lauren’s guest this week. She is a TV veteran who brings her hard-won entrepreneurial knowledge and on-camera expertise to her clients through public speaking, coaching programs, and her company Inspired Living. Her goal is to help entrepreneurs stay inspired and stay enlightened on what it takes to build a seven-figure brand.

This short and powerful interview with Keri Murphy will teach you how to leverage traditional media coverage in the most efficient way. You’ll also learn about a couple of mistakes she wants you to avoid on video and how you can begin to craft your video strategy.

In this episode, you’ll hear:

1. How Keri Murphy landed in her line of work and how she helps entrepreneurs step into their visions.
2. Why video is all about authentic emotional connection and the biggest mistakes to avoid when appearing on video.
3. The steps you can take to begin to become more comfortable with speaking on camera and being genuine for your audience.
4. Keri Murphy’s tips for entrepreneurs who want to leverage media and grow their brands.
5. What you can do to make your topic relevant to current events.
6. How you can transition your wealth of knowledge about your business to an on-camera strategy and why consistency matters.
7. Why you must engage with your audience after creating your carefully curated content.
8. The biggest myth about video that she wants to debunk.

Connect with Lauren V. Davis here:

Instagram.com/Ldaviscreative

facebook.com/groups/understandsocialmedia

bit.ly/rpbpodcast

Connect with Keri Murphy here:

inspiredliving.tv

instagram.com/inspiredlivingtv

instagram.com/keri.murphy

facebook.com/thekerimurphy

Today on THE REAL PERSONAL BRANDING podcast, Brandon Birkmeyer is Lauren’s guest. His own podcast is Brands on Brands, and he’s also an expert at repurposing content. Today, you’ll hear how to break down an hour’s worth of content and make it fill up an entire month.

Brandon Birkmeyer is a personal branding coach who helps industry experts become content creators. He’s a seasoned marketing strategist and up-and-coming writer, author, speaker, podcaster, and business coach. For more than 17 years, he advised and directed brand strategy for top Fortune 100 companies, including Apple, Coca-Cola, Walmart, and Wells Fargo. In 2018, he launched Brands on Brands, a marketing consulting firm based in Los Angeles. He also produces and hosts a top-100 marketing podcast called Brands on Brands.

In this episode, you’ll hear:

1. Why Brandon Birkmeyer believed so strongly that Lauren needed to start a podcast and the three items he identified that made the impact she could have obvious.
2. How he became her very first interview and why it will never be published.
3. What began his entrepreneurial life and why he left his corporate career behind.
4. How you can begin to transform a single hour of content into an entire month of content distribution.
5. What you can do to find your topic and the platform you’re best suited for.
6. Brandon Birkmeyer’s process for choosing a content topic and how he coaches his clients to position themselves.
7. Why having pillar content helps shape your overall content strategy.
8. The steps he takes to begin breaking down his content for separate purposes.
9. What repurposing content means and why you should be doing it.
10. The myth Brandon Birkmeyer wants to debunk about creating and distributing content.

Connect with Lauren V. Davis here:

Instagram.com/Ldaviscreative

facebook.com/groups/understandsocialmedia

bit.ly/rpbpodcast

Connect with Brandon Birkmeyer here:

brandsonbrands.com

Convert 1 Hour into 1 Month of Content

Today on THE REAL PERSONAL BRANDING podcast, Holly MacCue is a sales and messaging coach and a certified master persuader. With more than a decade of experience working as a marketing strategist for global brands like Unilever and P&G, she used that knowledge and built her own six-figure business while working on it part-time. She helps entrepreneurs monetize their magic by doubling their prices, selling five-figure packages, and creating an offer that serves the world with their unique gifts.

In this episode, Holly MacCue shares the right way to sell with social media, how she banked $47,000 in six weeks without promo emails or social media posts, and how to get clear about your messaging.

In this episode, you’ll hear:

1. How a quarter-life crisis led Holly MacCue to pivot from her career as a corporate branding strategist to becoming an entrepreneur.
2. Why trusting yourself is so important and how leaning into your particular area of brilliance can lead to success.
3. Her advice for standing out for the right reasons when you’re trying to be true to who you are while making sales.
4. How to avoid forced authenticity when selling via direct messages.
5. A tactical first step you can take to own your own brilliance.
6. The steps Holly MacCue took to bank $47,000 in six weeks and how you can apply those steps to your own business.
7. The fundamentals entrepreneurs should know in order to tell potential clients about your business.
8. The top things you should consider when you’re deciding on your business niche.
9. How she continues to grow and learn in her business and why it’s important to continue your education.
10. Why you don’t need to have a huge audience to build a successful business.
11. The myth Holly MacCue wants to debunk about the sales and messaging and positioning industry.

Connect with Lauren V. Davis here:

Instagram.com/Ldaviscreative

facebook.com/groups/understandsocialmedia

bit.ly/rpbpodcast

Connect with Holly MacCue here:

hollymaccue.com/lauren

instagram.com/hollymaccue

Today on THE REAL PERSONAL BRANDING podcast, Lauren welcomes Gay Hendricks to the show. He is the author of The Big Leap, one of her all-time favorite books. The book helped Lauren to define what brings her joy and allows her to impact the world.

Gay Hendricks has been a leader in the field of relationship transformation and body-mind transformation for 45 years. After earning his Ph.D. from Stanford in 1974, Gay served as

The professor of counseling psychology at the University of Colorado for 21 years. He has written more than 40 books, including bestsellers such as Five Wishes, The Big Leap, Conscious Loving, and Conscious Loving Ever After. He has also appeared on more than 500 radio and television shows. His new book is The Genius Zone.

In this episode, you’ll hear:

1. The four zones of work in The Big Leap and how those zones relate to Gay Hendricks’ latest book, The Genius Zone.
2. Why you need to find your genius zone and how you can begin the process of living in that zone all the time.
3. What the four zones are, how staying in your zone of genius can help change the world, and how to find your zone of genius.
4. The first step you can take toward recognizing that you’re capping your joy and what you can do to begin moving toward your zone of genius.
5. Gay Hendricks’ advice for revealing your zone of genius.
6. What an “enlightened yes” and “enlightened no” means.
7. How you can identify your zone of genius with some simple questions.
8. The non-negotiable habits and routines Gay Hendricks has instilled in his own life to ensure he continues to live in his zone of genius.
9. What Gay Hendricks’ zone of genius is and how he discovered it.
10. The common myth he hears about challenges, obstacles, and reaching the next level that he wants to debunk.

Connect with Lauren V. Davis here:

Instagram.com/Ldaviscreative

facebook.com/groups/understandsocialmedia

bit.ly/rpbpodcast

Connect with Gay Hendricks here:

hendricks.com

geniuszonebook.com

The Big Leap

Five Wishes

Today on THE REAL PERSONAL BRANDING podcast, Jody Maberry is Lauren’s guest. They have a discussion about whether or not you should start a podcast, what it would be about, and Lauren shares some vulnerable insights into how she felt before starting her podcast. They also discuss some tactical ideas to get your creativity flowing.

Jody Maberry has hosted and produced more than 1,300 podcast episodes with nearly 3 million downloads. He’s worked with executives from Disney, the FBI, and more. He has a unique brand of believing in people to the point of no return.

In this episode, you’ll hear:

1. How Jody Maberry and Lauren initially connected.
2. Why podcasting became his specialty and how he got started.
3. Who the perfect candidate is for starting a podcast and why it isn’t the right platform for everyone.
4. The tactical steps you can take to begin brainstorming and conceptualizing your own podcast.
5. How you can bring more listeners to your podcast by using Jody Maberry’s strategic methods.
6. Where his passion for entrepreneurs and helping them produce podcasts comes from.
7. His non-negotiable habits and routines that helped set him up for success as a business owner.
8. How producing a podcast can be a huge confidence boost and why it takes people by surprise.
9. Jody Maberry’s biggest curiosity in podcasting right now and why it piqued his interest.
10. The two common myths about podcasting that he wants to debunk.

Connect with Lauren V. Davis here:

Instagram.com/Ldaviscreative

facebook.com/groups/understandsocialmedia

bit.ly/rpbpodcast

Connect with Jody Maberry here:

Jodymaberry.com

instagram.com/sugarjmaberry

twitter.com/jodymaberry

Today on THE REAL PERSONAL BRANDING podcast, Lauren welcomes guest Sharran Srivatsaa. Sharran Srivatsaa initially met Lauren through their mutual friend, Travis Chappell, and they’ve remained connected over the years after Lauren presented to his real estate mastermind. They’re different industries, but through their calls and chats, Lauren has appreciated Sharran Srivatsaa’s caring personality. This episode is all about building a business, setting goals, and overcoming barriers as an entrepreneur or just going through life in general. Sharran Srivatsaa’s story is about starting with what you have and making a giant impact with it.

Sharran Srivatsaa is the CEO of Srilo Capital, a sought-after keynote speaker, and a respected thought-leadership resource for publications like the Wall Street Journal, Success Magazine, Huffington Post, and Forbes. He’s also the host of the top-rated podcast BUSINESS SCHOOL and is the creator of The 5am Club for entrepreneurs. He lives with his family in Orange County, California.

In this episode, you’ll hear:

1. Sharran Srivatsaa’s background and how he became an entrepreneur and builder of billion-dollar businesses.
2. How he learned to speak English and the key themes he’s noticed in people who are leading purpose-driven, successful lives.
3. Why you should be modeling the support systems of successful entrepreneurs instead of the entrepreneurs themselves.
4. What you can do to find a measurable goal and accountability to continue building your business.
5. Sharran Srivatsaa’s trident of strategic steps you can take to build your personal brand to a recognizable level.
6. The one entrepreneurial myth that he wants to debunk.
7. The book he recommends you read to visualize your ideal life.

Connect with Lauren V. Davis here:

Instagram.com/Ldaviscreative

facebook.com/groups/understandsocialmedia

bit.ly/rpbpodcast

Connect with Sharran Srivatsaa here:

4weekmba.com

instagram.com/sharransrivatsaa/