THE REAL PERSONAL BRANDING PODCAST

How Andy Storch Sold-Out His Event Despite Wild-Fires, Schedule Changes, and Incredible Challenges

Andy Storch and I at Talent Development Think Tank in Sonoma County California.

 

“Wildfires. Tons of them... all over Sonoma County... I think we are going to have to cancel (the conference - Talent Development Think Tank).” Andy said in November... with far less panic than I would have.

In the next couple of weeks, I watched him and Bennett calmly cancel and postpone their high-end talent development and HR conference they had been planning all year, that had been highlighted as one of the top entrepreneurship events to attend in 2019 in Entrepreneur Mag and Forbes, and that I was literally already packing for!

I was going to be the social media strategist for the entire week’s event.

I was in London with Andy at Chris Ducker’s Youpreneur.com conference (another one of my favorites) a few weeks later and Andy was stepping away quietly from our group to make phone calls to re-arrange the new iteration of the event, again without drama, and again with this intense sense of positivity and calm.

I just watch this guy with admiration. To say I was impressed would be an understatement.

Fast forward a few more months to the event. (They postponed from November to January) and I can honestly say it’s one of the most well-done events I’ve ever been to, let alone worked with, and I was like.... how is this possible?

You'll find out how Andy and Bennett got through wildfires, evacuations, illness, and a number of other catastrophic happenings to pull off one of the nicest events I’ve ever been to.

Here is a link to a well-written outline and explanation of how Andy and Bennett worked together to create this event:

https://www.linkedin.com/pulse/how-host-successful-live-conference-event-andy-storch/

 

Follow Andy on Instagram and Linkedin:

https://www.instagram.com/andy_storch/

https://www.linkedin.com/in/andystorch/

 

Connect with me on Instagram:

https://www.instagram.com/ldaviscreative


MORE RECENT EPISODES

Lauren V. Davis: 5 Ways to Self-Audit Your Personal Brand Online This Weekend
  Lauren V. Davis is passionate about helping entrepreneurs discover their voice, define their goals, and increase their visibility online so they can build a magnetic business that makes them money and serves them with joy and purpose.   In this episode, you'll hear:   The questions your personal brand should answer when people see […]
Trish Taylor: Leaning Into Your True Brand Embodiment from a former Celebrity Stylist
Trish Taylor spent the early days of her career styling behind the scenes for artists like Ariana Grande on the Grammys, the VMAs, Golden Globes, and more. Lauren and Trish Taylor just met, so you'll hear two people getting to know one another as they talk about intuitive style, Trish Taylor's three style tips, and […]
Building Your Audience on Instagram
In this episode, Lauren shares her number one tip for increasing Instagram followers ... some action steps on how to increase your visibility, and you're going to want to hear this episode.   In this episode, you'll hear:   How to build your followers and audience organically. How social media connections become your conversions. There […]
Phil Mershon: Behind the Scenes of Social Media Marketing World, Largest Social Media Conference in the US
Lauren speaks to Phil Mershon, Director of Events, and co-founding team member of the Social Marketing World conference in San Diego California. Phil is a thought-leader, and has built his personal brand in digital marketing. In this episode, he shares some of his secrets for creating a memorable social media conference.   In this episode, […]