THE REAL PERSONAL BRANDING PODCAST

Part 2: How Chris Ducker Pivoted Youpreneur the Business and Summit in 2020


This is a follow-up episode with Chris Ducker, the UK's leading personal brand entrepreneur. He's created the UK's biggest and best personal branding conference.

 

Chris is a serial entrepreneur and the author of the book Virtual Freedom and more recently, the book The Rise of the Youpreneur. He's based in England and owns and operates several businesses with over 400 full-time employees internationally. Chris is a business mentor, a keynote speaker, podcaster, blogger, as well as founder of Youpreneur.com and the annual Youpreneur Summit, which is held in London, UK each November.

 

This is part two of a two-part series with Chris. If you haven't heard part one, you can listen here.

 

In this episode, you'll hear:

 

  1. How Chris had to pivot when his biggest excitement--the Youpreneur Summit--could not be held as originally planned.
  2. Why the event was almost canceled and then went virtual.
  3. What happened when sales for the virtual conference didn't justify continuing on.
  4. How the Youpreneur Summit being canceled, allowed Chris time to focus.
  5. How adaptability and business acumen contributed to making a painful--but correct--decisions.
  6. What piece of advice Chris would offer to help people think about the future.

 

Connect with Lauren V. Davis here:

Instagram.com/Ldaviscreative

https://www.facebook.com/groups/understandsocialmedia

Connect with Chris Ducker

https://youpreneur.com/

https://www.youtube.com/user/chrisducker

Check out this episode!


MORE RECENT EPISODES

Jenny Levine Finke Built a Thriving Community with the FYI Conference in Denver (Plus Lessons in Monetizing)
    Lauren welcomes guest and monetizing queen, Jenny Levine Finke, founder of the Denver Bloggers Club. Jenny has planned more than 50 events in the last three years, including her flagship blogger and influencer conference called the Fuel Your Influence (FYI) Conference. Jenny has also created a huge, engaged Instagram community in addition to […]
How Andy Storch Sold-Out His Event Despite Wild-Fires, Schedule Changes, and Incredible Challenges
  “Wildfires. Tons of them... all over Sonoma County... I think we are going to have to cancel (the conference - Talent Development Think Tank).” Andy said in November... with far less panic than I would have. In the next couple of weeks, I watched him and Bennett calmly cancel and postpone their high-end talent development […]
Why Jeff Goins Ended a Successful Writer’s Conference
People always say "I can't start a conference because I don't know if I can do it. What if no one shows up? What if it is bad?"   Jeff says he started this conference BECAUSE he wanted to see IF he could do it. And he DID IT, successfully, for five solid years.    […]
Emily Leach Built Her First Conference in 100 Days
Emily Leach, believes that those working for themselves deserve the same respect, access to benefits and opportunities for growth as those working for corporations. That's why 6 years ago, she felt CALLED to create #FREECON The Freelance Conference in Austin Texas... but here is the thing... she only had 100 days to put the first […]