THE REAL PERSONAL BRANDING PODCAST

How Andy Storch Sold-Out His Event Despite Wild-Fires, Schedule Changes, and Incredible Challenges

Andy Storch and I at Talent Development Think Tank in Sonoma County California.

 

“Wildfires. Tons of them... all over Sonoma County... I think we are going to have to cancel (the conference - Talent Development Think Tank).” Andy said in November... with far less panic than I would have.

In the next couple of weeks, I watched him and Bennett calmly cancel and postpone their high-end talent development and HR conference they had been planning all year, that had been highlighted as one of the top entrepreneurship events to attend in 2019 in Entrepreneur Mag and Forbes, and that I was literally already packing for!

I was going to be the social media strategist for the entire week’s event.

I was in London with Andy at Chris Ducker’s Youpreneur.com conference (another one of my favorites) a few weeks later and Andy was stepping away quietly from our group to make phone calls to re-arrange the new iteration of the event, again without drama, and again with this intense sense of positivity and calm.

I just watch this guy with admiration. To say I was impressed would be an understatement.

Fast forward a few more months to the event. (They postponed from November to January) and I can honestly say it’s one of the most well-done events I’ve ever been to, let alone worked with, and I was like.... how is this possible?

You'll find out how Andy and Bennett got through wildfires, evacuations, illness, and a number of other catastrophic happenings to pull off one of the nicest events I’ve ever been to.

Here is a link to a well-written outline and explanation of how Andy and Bennett worked together to create this event:

https://www.linkedin.com/pulse/how-host-successful-live-conference-event-andy-storch/

 

Follow Andy on Instagram and Linkedin:

https://www.instagram.com/andy_storch/

https://www.linkedin.com/in/andystorch/

 

Connect with me on Instagram:

https://www.instagram.com/ldaviscreative


MORE RECENT EPISODES

Build Confidence On-Camera and Leverage Your Video with Keri Murphy
Today on THE REAL PERSONAL BRANDING podcast, Keri Murphy is Lauren’s guest this week. She is a TV veteran who brings her hard-won entrepreneurial knowledge and on-camera expertise to her clients through public speaking, coaching programs, and her company Inspired Living. Her goal is to help entrepreneurs stay inspired and stay enlightened on what it […]
How to Turn One-Hour into a Month of Content with Brandon Birkmeyer
Today on THE REAL PERSONAL BRANDING podcast, Brandon Birkmeyer is Lauren’s guest. His own podcast is Brands on Brands, and he’s also an expert at repurposing content. Today, you’ll hear how to break down an hour’s worth of content and make it fill up an entire month.   Brandon Birkmeyer is a personal branding coach […]
How Holly MacCue Banked $47k in 6 weeks Without a Single Promo
Today on THE REAL PERSONAL BRANDING podcast, Holly MacCue is a sales and messaging coach and a certified master persuader. With more than a decade of experience working as a marketing strategist for global brands like Unilever and P&G, she used that knowledge and built her own six-figure business while working on it part-time. She […]
Gay Hendricks: Find Your Zone of Genius
Today on THE REAL PERSONAL BRANDING podcast, Lauren welcomes Gay Hendricks to the show. He is the author of The Big Leap, one of her all-time favorite books. The book helped Lauren to define what brings her joy and allows her to impact the world.   Gay Hendricks has been a leader in the field […]