THE REAL PERSONAL BRANDING PODCAST

Hosting Unforgettable Events with Phil Mershon, Co-creator of Social Media Marketing World

On today’s REAL Personal Branding podcast, Lauren interviews Phil Mershon, the CEO of Unforgettable Experiences and the Director of Experience at Social Media Examiner, on this episode of the REAL Personal Branding podcast. Phil is an expert in creating memorable events and experiences, having accumulated over 30,000 hours of experience in event planning. He shares his journey from leading a service with his siblings and stuffed animals as a child to becoming a renowned event planner, consultant, and author.

Phil discusses his book “Unforgettable: The Art and Science of Creating Memorable Experiences” and the analogy of baking bread to explain the core elements of event planning, such as content, communication, and venue. He provides strategies for attracting the right audience, creating opportunities for connection, and delivering exceptional customer service. Phil also shares examples of innovative and memorable event elements, including incorporating unexpected performances and providing essential items for attendees. Throughout the conversation, Phil emphasizes understanding the audience's needs and creating a personalized, unforgettable experience, regardless of the event's size.

Connect with Lauren V. Davis here:

https://linktr.ee/ldaviscreative

Connect with Phil Mershon here:

https://www.linkedin.com/in/philmershon

https://www.facebook.com/phil.mershon

http://philmershon.com/bonus

https://www.amazon.com/Unforgettable-Science-Creating-Memorable-Experiences/dp/1636981011

 

MORE RECENT EPISODES

Build a Professional Speaking Career in Corporate with Andy Storch
On today’s episode of the REAL Personal Branding podcast, Lauren interviews her friend Andy Storch. Andy is an author, keynote speaker, community builder, and podcast host. His book, Own Your Career, Own Your Life, helps corporate professionals stop drifting and take control of their futures. Andy regularly speaks inside organizations to teach and inspire employees […]
My Airport Tradition
In this episode of the REAL Personal Branding podcast, Lauren shares how valuable personal traditions and celebrations can be to our well-being.  Growing up, Lauren saw the joy created by honoring traditions like making summer solstice cheese and enjoying her grandpa's homemade “red drink.” After becoming an adult and starting businesses, she became consumed by […]
How to Self-Publish A Best-Selling Book with Valerie Morris
Today’s episode of the REAL Personal Branding podcast features Valerie Morris. Valerie is a digital marketing strategist, speaker, podcaster, and author. Her special focus is on book marketing and launches, and when she’s not plugged in, you’ll find her running her hobby goat farm, working on artistic projects, and hanging out with her family. Lauren […]
Realistic Timeline of Profiting from my Business
When you hear someone on a podcast or a speaking event say, “I 10x-ed my business nearly overnight,” do your lie detector alarms go off? If they don’t, they probably should. On this episode of the Real Personal Branding podcast, Lauren gets real about how long it takes most business owners to build a successful […]